In April 2025, Medellín brought together Safetica’s top partners and channels from across Latin America. For three amazing days, the Safetica Accelerate Partner Conference gave us the chance to share stories, explore our tech vision in depth, and most of all boost our growth together.
Global presence, real commitment
We had the honor of having the whole global management team present, who traveled from the Czech Republic and the United States to connect face-to-face with the partner ecosystem in the region.
From the CEO to the regional leadership team, everyone shared the same message: LATAM is key to Safetica's global strategy.
Accelerating Together: Vision, Insights, and Action
The conference focused on four key pillars that will drive our expansion in LATAM:
- Vision – We shared where Safetica is heading and how our technological investments position us at the forefront of the industry.
- Insights – We presented data and learnings that help our partners make more informed decisions.
- Connection – We emphasized the value of human relationships in our industry.
- Sales – We aligned strategies to conquer new markets with shared objectives.
Intelligent Data Security: Beyond Traditional DLP
At the core is our Contextual Defense technology, which analyzes user behavior, data usage, and risk levels to dynamically adapt the defense.
It is based on three pillars:
- Smart Classification: Identifies sensitive data based on context and actual usage.
- Risk Analysis: Predicts vulnerabilities before they occur.
- Adaptive Security: Adjusts policies in real-time according to risk.
Experiences that Strengthen Partnerships
In addition to the inspiring content and strategic vision, the Safetica Accelerate Partner Conference was a celebration of teamwork, trust, and the community we're building in LATAM.
During these three days, we shared unique moments:
- Karaoke sessions and shared dinners, which reminded us that the best partnerships are often built through laughter and genuine conversations.
- A coffee tour, an immersive experience in the heart of Colombia, that reminded us of something key: cybersecurity, like the aroma of good coffee, is often invisible but essential.
- Real networking, with spaces designed to connect beyond roles and generate new business opportunities in a relaxed and authentic environment.
These moments brought us together on a human level and remind us that growing together is not just a strategy, but a shared experience.
Why did this event mark a turning point?
Because it wasn’t just another conference. It was a turning point to strengthen Safetica’s partner community in Latin America, reinforce mutual trust, and chart the path together toward a highly successful 2025.
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